Sponsor Revenue

Hammers Chat

with Geo Mackie

Hammers Chat stream overlay
Activesponsor revenue stream
Persistentbrand presence throughout
Zeromaintenance friction
The challenge

Geo and the Hammers Chat team were already generating revenue from their channel, but matchday streams weren't working as hard as they could. Without a professional way to display sponsor branding, landing brand deals was difficult — potential partners needed to see a polished, consistent placement before they'd commit. And even when a deal was in place, making it look right manually added unnecessary friction to every stream.

The solution

Stream Builder integrated a persistent sponsor placement directly into Hammers Chat's overlay — present throughout every live stream, in the right position, at the right size. The build-up show and watchalong both carry the brand automatically. No manual work each stream. It just works.

Since working with Stream Builder it has really enhanced the graphics for our build up show and watch along for every West Ham United match, offering sharp visuals and giving viewers the team, the match statistics with the live score and clock as well. It's allowed us to easily incorporate a brand deal and to have their logo present throughout the live stream, giving us a revenue stream back into the channel. Whenever we have required assistance, they've been on hand to help immediately and efficiently too but we don't require assistance anymore as it just works. And we like things that just work.

Geo MackieGeo MackieHammers Chat

Ready to look the part?

Tell us about your channel and we'll put together a package built around you. Most channels are up and running within a week.